"Japanese Permanent Hair Straightening" would cover many of these systems. The technique was pioneered and patented in Japan were many women wanted dead straight hair (which we westerners often assume they all have naturally).

Thermal Reconditioning can be another description of the process as it involved hot irons to restructure the hair.

Our system is permanent in that hair that has been straightened shouldn't need it again just the regrowth as you suggest.

We normally allow 4-5 hours.

You will find that because Ionic Hair Restructuring (IHR) and Yuko got in first other competitors have to come up with creative names for their systems to avoid copyright and patent problems. These first systems patented the best methods of producing the straightening effect and now others must try to find ways around those original patents.

Be wary of new systems which could have been formulated to cash in on the market but may not have the same effect as the originals.

Andrew

One more question. Do these terms in some way relate to YOUR permanent hair straightening process?

• Thermal Reconditioning
• Japanese Straightening
• Ionic Retexturing
• Rebonding
• Thermal Reconstruction
• TR
• Magic Straight
• Ionic Perm
• Bioionic Straightening
• Liscio
• Thermal Str8

I have googled the following keywords "Permanent Hair Straightening in California" and got some results. However, the salon I found used so called "Japanese Permanent Hair Straightening". They claim it to be PERMANENT and the only time you re-do the treatment is when new hair grow long enough to make the root curly (of fuzzy).
They say it may take from 3,5 to 6 hours with an average upfront payment of $500.
Do you think this is the same sort of straightening that is as permanent as yours?

jalilov_vusal@mail.ru

Not yet sorry :(

We'd like top open a branch in California at some stage in the future. If anyone out there is interested in franchise we'd be happy to discuss. :)

Andrew

Do you have any partners that use YOUR technology and provide the same level of service in US and particularly
in California?
Guest_jalilov_vusal@mail.ru

Thanks for contacting us :)

I'm sure that we could help your daughter.

One thing to consider is that IHR is not cheap and you could find the repeat services each year expensive - so it can be a commitment especially because your daughter will no doubt love it.

We do have teenage and younger clients who get great benefit from this process. Many of them also want to leave curles behind and enjoy their hair like everyone else.

Andrew

Dear Andrew,

My teenage daughter, 17 years, has proved to be the ultimate chalenge to hairdressers over the globe.I am looking for a solution to permanently straighten her abundantly well endowed locks, which since birth have been a confusing frizzy mass of curls,that swell to humongous proportions when wet or after she washes her hair.Its impossible to tame her hair, no amount of top salon products and shampoos have helped, and hair straighteners, well they just snap haha, so can ure salon take up this challenge, i think the fashion magazines would have a field day covering this as the makeover of all makeovers. I want my daughter to feel comfortable, and enjoy the normal teenage trends, as she is also a special needs child, and has recently lost her father too. Can you guys help?

S. Pasha
shazia_pasha@hotmail.com

Hello,

I don't know if i am sending this message to the right people but i just need some advice.
I really really want straight hair, i have naturally ginger and very curly hair which i have an organic hair bleaching done , i have a full head of hi-lights.
I have a 9-month old daughter an live a good three hours away and i don't drive.
It would be really difficult for me to come for a consulation.
Any Advice?

Thanks.

ok lots of questions.

Yes it's best to have your hair straightened first then coloured.

We normally say straightening will last 6-8 months but customers do come back after even longer - it depends on how your hair grows (how fast and how curly).

If you don't re-straighten you hair, it will return to it's natural curls and can be encouraged with styling.

Andrew

Hi i have had my hair coloured off n on since last four years.Lat time got my hair highlighted was in August 2005.I want to get my hair recoloured,but the issue is that i also want to get them permanently straightened.I am aware of the fact that i need to get my hair straightened before getting them a new colour,but i want to know for how long does the permament straightening works?if it works till the regrowth of new hair then that means re visits will be needed.is it possible to get the wavy,curly hair back in shape after a year or so of permanent straightening?